Customize Discounts by Customer, Product, or Promotion with FTx POS
Danielle Dixon | 15 Min Read
Key Takeaways
- CBD businesses may face more detailed underwriting than standard ecommerce or retail merchants.
- A CBD merchant account can involve product reviews, business documentation, website checks, reserves, and transaction monitoring.
- A payment gateway and payment processor perform different jobs, and many CBD merchants need both.
- Product legality and payment eligibility aren’t the same thing. A product that can legally be sold in a particular market may still fall outside a processor’s underwriting rules.
- Keeping product documentation, labels, certificates of analysis (COAs), and business information organized can make the approval process easier.
- The lowest advertised processing rate isn’t necessarily the lowest overall cost. Look at monthly fees, reserves, authorization fees, chargeback costs, and payout terms too.
- An integrated POS and payment solution can simplify checkout, reporting, reconciliation, and day-to-day payment management.
A common challenge that CBD sellers face: Finding a reliable CBD payment processor.
Here’s why: Many credit card processors consider CBD retail a high-risk industry. Therefore, payment terms for CBD may be stricter, and in the worst cases, credit card processing for CBD often results in high fees and unfavorable terms.
Fortunately, there are a variety of providers that offer CBD merchant services. These providers have industry experience, understand the payment processing challenges of the CBD industry, and commonly offer better rates (compared to traditional merchant processing).
Did You Know?The CBD market is no longer a niche corner of retail. Fortune Business Insights estimates that the global cannabidiol market was worth $16.52 billion in 2025 and projects it to reach $382.04 billion by 2034, at a CAGR of 40.89%.
Interested in how you can lower your CBD credit card processing rates? Struggling with reliability?
Stay tuned as we share key considerations for choosing a CBD payment processor and offer tips and strategies to help you secure better rates for your CBD business. We also offer recommendations for the best CBD payment processors in the industry.
A high-risk merchant account is designed for businesses more susceptible to chargebacks and fraud, like those in the CBD, hemp, delta-8, and THCa industries facing stricter regulations.
These accounts usually have stricter terms and higher fees due to the increased risk. However, they offer crucial CBD payment processing solutions that help these businesses operate smoothly and efficiently in a challenging market.
High-risk accounts often entail the following:
Understanding the difference between payment gateways and processors is important.
A payment gateway captures and transfers payment data from the customer to the acquiring bank, acting as a digital middleman to securely transmit transaction data from the customer’s bank to the merchant’s account.
On the other hand, a payment processor handles the credit card transaction process, authorizing the payment, ensuring funds are available, and facilitating the transfer of funds between the customer’s bank and the merchant’s account.
CBD retailers will need both, and FTx POS provides solutions for both areas.
| Factor | Standard Ecommerce Payment Processing | CBD Payment Processing |
|---|---|---|
| Underwriting | Often automated | Usually manual and more detailed |
| Account type | Standard merchant account or aggregator | Specialized or high-risk merchant account |
| Documentation | Basic business records | Licenses, COAs, labels, product details, website review |
| Fees | Usually lower | Often higher and customized |
| Reserves | May not apply | Rolling or upfront reserves may apply |
| Chargeback monitoring | Standard controls | More intensive monitoring |
| Product restrictions | Fewer category restrictions | Strict cannabinoid, claims, and geographic restrictions |
| Account stability | Generally, more predictable | Greater risk of holds or termination if policy rules are violated |
CBD sellers need specialized CBD credit card processing due to the nature of the business.
Traditional processors might shy away from it due to perceived legal and financial risks, leaving you stuck without reliable payment solutions.
However, a dedicated CBD payment processor understands the industry’s specifics, ensures compliance with regulatory standards, protects against chargebacks, and provides stability for your transactions. By partnering with a CBD-focused merchant services provider, you can safeguard your business, streamline your operations, and focus on growth without worrying about payment hurdles.
Get Started. Choose a payment processor. FTx POS offers integrated payment processing
with no high-risk fees for CBD retailers. Get a rate quote today!
The issue with traditional processors is their lack of understanding of CBD retailers’ needs. Often, businesses are dropped without warning, funds are frozen without explanation, and there’s a constant threat of non-compliance.
1. Lack of Industry-Specific Knowledge and Support: Traditional merchant processors often don’t have the specialized expertise to understand the unique challenges and requirements of different industries, leading to poor support and service.
2. Sudden and Random Account Closures: Traditional processors can close accounts without warning, causing major disruptions to business operations and cash flow, which can be very harmful.
3. Unexpected Fund Holds Due to Compliance Concerns: Traditional processors might hold funds unexpectedly due to compliance issues, creating financial strain and uncertainty for businesses that need a steady cash flow to manage daily operations.
Worst case scenario with a traditional processor: Your CBD business gets labeled high-risk and the processor drops your business (often overnight). They may also lock up your funds and require you to jump through compliance hoops to get those funds released.
The difficulty isn’t simply that CBD is a “high-risk” product category. The bigger issue is the combination of regulation, product variation, payment network rules, and processor risk policies.
CBD sits at the intersection of federal, state, and local rules.
The federal definition of hemp has historically focused on a delta-9 THC threshold of no more than 0.3% on a dry-weight basis. But that doesn’t mean every CBD product can automatically be sold everywhere or processed through every payment provider.
The Food and Drug Administration (FDA) also maintains restrictions around CBD in food and dietary supplements. The agency states that CBD cannot lawfully be added to foods or marketed as a dietary supplement under the current federal framework.
For a payment provider, all of this creates an underwriting question: Exactly what is this merchant selling, where are they selling it, and does the business comply with the rules that apply to those products?
High-Risk Classification by Banks & Card Networks
A CBD merchant may be treated differently from a conventional retailer because the processor is taking on additional compliance and financial risk.
That classification can affect underwriting, pricing, reserves, transaction monitoring, and account terms.
It’s also worth separating two ideas that are sometimes mixed together: being legally permitted to sell a product and being approved to process payments for that product are not the same thing.
A payment provider can have stricter policies than the minimum legal requirements.
Many mainstream payment providers don’t support every type of CBD product or every business model.
That’s why opening an account with a general-purpose processor and hoping everything works out isn’t a great strategy. If the provider later determines that your business falls outside its acceptable-use or underwriting rules, the result can be an account review, reserve, payment hold, or termination.
Chargebacks are another concern for processors.
A dispute doesn’t only create a potential loss on one transaction. It also requires investigation, documentation, and administrative work. A pattern of disputes can make an account look riskier.
For merchants, the practical lesson is simple: clear product descriptions, accurate billing descriptors, straightforward return policies, responsive customer service, and good transaction records can all help reduce avoidable disputes.
CBD merchants may encounter higher processing costs because of the additional risk associated with their industry.
The headline rate isn’t the only number to watch, either.
A processor may also charge monthly fees, authorization fees, chargeback fees, PCI-related fees, or other account costs. Some high-risk accounts can also involve reserves that affect how quickly a merchant can access part of its sales proceeds.
That makes the total cost of payment processing more useful than comparing percentage rates alone.
CBD businesses that sell online can face another layer of complexity when they expand into new regions.
Payment availability, product rules, shipping restrictions, and processor policies can vary by country and jurisdiction. A payment method that works for one market isn’t automatically available for another.
International expansion should be approached as a separate underwriting and compliance process, not simply as a matter of switching your ecommerce platform to another country.
The approval process can take longer when a processor needs to manually review the merchant, its products, website, suppliers, and compliance documents.
Keeping the processor informed about significant changes can help prevent unpleasant surprises.
Once a CBD merchant is approved, the payment process itself looks much like other card transactions. The difference is what happens before and around the transaction.
Here’s the typical path.
Before approving an account, the provider may review the business itself and the products it sells.
That can include:
The goal is to establish what the merchant sells and whether those products fit the provider’s risk policy.
Underwriting is where the processor evaluates the merchant’s financial and operational risk.
The underwriter may look at previous processing statements, chargeback history, average transaction size, sales volume, financial statements, and the merchant’s business model.
CBD businesses should expect more questions here than a typical low-risk retailer might receive.
It’s not necessarily a sign that something is wrong. It’s part of determining the appropriate account structure and terms.
If the business passes underwriting, the provider establishes the merchant account and processing terms.
Depending on the provider and risk profile, those terms may cover transaction pricing, monthly fees, reserve requirements, payout timing, chargeback thresholds, and acceptable products.
Read this agreement carefully.
A low processing rate isn’t much help if the account also carries expensive monthly fees or restrictive reserve requirements.
For an online CBD business, the payment gateway connects the checkout experience to the payment processing infrastructure.
Think of the gateway as the technology that securely passes transaction information between the merchant’s checkout and the payment ecosystem.
A CBD payment gateway can be integrated with an ecommerce platform so customers can enter their payment information without the merchant manually handling sensitive card data.
Approval isn’t the end of the process.
Processors continue monitoring transactions for unusual activity, excessive disputes, suspected fraud, or behavior that doesn’t match the merchant’s approved profile.
That’s particularly relevant to CBD merchants because changes in products, sales volume, transaction patterns, or marketing practices can affect account risk.
Good recordkeeping helps if a transaction or product later needs to be reviewed.
After a transaction is approved and processed, the funds are settled according to the merchant’s payout schedule.
The merchant then needs to reconcile those payments against sales records, refunds, chargebacks, and accounting records.
This is where integrated payment processing can make a noticeable difference. When payment data and POS sales data are connected, there’s less manual work involved in matching transactions and checking daily totals.
Navigating the complexities of CBD credit card processing requires careful consideration.
Here are key factors to look for when selecting a processor:
Choose a provider that specializes in CBD and high-risk processing:
You will likely be considered a high-risk account. However, that doesn’t always mean you will have to pay excessive CBD processing fees:
This is true when selecting a payment processor for any type of business. However, with CBD payment processing, make sure you completely understand all fees:
As you look for quality payment processors for your CBD business, test their customer service and support:
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Look for specific integrations with systems like POS, accounting software, or ecommerce:
If you’re looking for a reliable CBD merchant processor, start with our list, featuring the best providers in the industry.
Up first is FTx POS.
Here’s why:
FTx POS offers integrated payment processing. That means we provide POS software, as well as act as your payment processor. Using integrated payment processing for CBD can simplify accounting, improve transaction speeds, and integrate with other POS systems like loyalty or inventory management.
FTx POS also offers third-party payment processing. If you’re happy with your CBD card processor, for example, but need a new POS system, we integrate with some of the top systems in the industry. Additionally, we’ll guarantee great rates – we’ll meet or beat your rate.
Some other providers to consider include:
High-risk processing rates are typically higher due to the increased risk of fraud and chargebacks associated with certain types of businesses. However, these rates are not set in stone and can be negotiated with payment processors.
It’s common to find a difference in fees between traditional and high-risk retail processing.
Here’s how to obtain better rates for CBD payment processing:
FTx POS offers comprehensive solutions for CBD merchants, whether you need POS integrated payment processing or third-party services.
Here are some benefits of working with FTx POS for CBD payment processing:
CBD businesses often face stricter underwriting, product restrictions, and transaction monitoring than standard retailers. Specialized processors understand these requirements and can provide payment solutions suited to CBD businesses.
Approval times vary by provider and business. CBD merchants may go through a more detailed review, so having documents such as COAs, product information, licenses, and processing statements ready can help speed up the process.
Requirements vary, but merchants may need business registration details, product catalogs, COAs, product labels, licenses or permits, website information, processing statements, and shipping and return policies.
Costs vary depending on the provider, transaction volume, business model, and risk profile. Merchants may also be charged monthly fees, authorization fees, chargeback fees, and other costs. That’s why it’s important to compare the total cost of payment processing, rather than focusing only on the advertised rate.