Digital Price Tags by FasTrax Bring Fully Automated Shelf Labeling to Retailers

Real-time updates, zero manual labeling, and smarter pricing—right at your shelves.

Say goodbye to sticky labels, mismatched prices, and last-minute price changes!

FasTrax is proud to introduce FTx Digital Price Tags, a fully automated Electronic Shelf Labeling (ESL) system that keeps your store pricing perfectly in sync with your POS. Designed for busy retailers, this solution saves time, reduces errors, and makes promotions a snap.

Why Retailers Will Love It

Updating prices doesn’t have to be a hassle, yet traditional shelf labeling can create common headaches for retailers, including:

Still, traditional shelf labeling can bring retailers all-too-common headaches, including:

• Manual errors in product pricing – Manual updates lead to pricing errors that frustrate customers and spark disputes at checkout.
• Inconsistency between shelf price and POS price – When your shelf price and POS don’t align, confusion reigns and trust takes a hit.
• Trouble gaining customer trust about accurate pricing – Customers notice pricing mistakes. Repeated mismatches can make them second-guess your store.
• Repetitive tasks of changing price details – Manually changing tags is repetitive, tedious, and steals time from your team’s real work.
• Time consuming for multiple store locations – Updating prices across multiple locations? Multiply the effort and the risk of mistakes.
• Wastage of printing supplies for shelf labels – Constant printing wastes both time and money.
• Limitations in marketing or promotion – Flash sales, loyalty deals, or quick promotions? Paper tags make it slow and clunky.

FTx Digital Price Tags solves all of that—and more. Real-time syncing and automated updates make pricing fast, accurate, and stress-free, whether you run one store or hundreds.

The Benefits in a Nutshell

With FTx Digital Price Tags, the perks go beyond just smart labels—it makes life easier for your team and shopping better for your customers.

Here’s what you get:

• Zero manual labeling — No more printing, sticking, or replacing paper tags.
• Scan data incentives — Instantly apply price changes required by manufacturers or DTP programs.
• Labor savings — Free staff from repetitive tasks and focus on customer service.
• Higher pricing accuracy — Reduce customer disputes and increase convenience.
• Improved merchandising on shelves — Dynamic, eye-catching displays help boost conversions.

Three Steps to Perfect Prices

Updating prices with FTx Digital Price Tags is fast, easy, and completely automated.

Here’s the process:

Step #1: Update the price on POS – Make changes just like you normally would in your system. No extra steps, no complicated software.

Step #2: Send signal to ESL system – With a quick scan, the updated price is sent wirelessly to all relevant shelf tags. Whether it’s one product or an entire store, the system handles it effortlessly.

Step #3: Reflect price on shelf tag – The new pricing appears in real-time, keeping your shelves accurate, promotions timely, and customers happy.

Ready to automate your shelf pricing?

Request A Demo Learn More About FTx Digital Price Tags

Shelf Pricing Made Easy Across Industries

The FTx Digital Price Tags solution is perfect for any retailer who wants smarter, faster shelf pricing:

• Convenience stores
• Grocery stores
• Liquor stores
• Tobacco retailers
• Vape stores
• Clothing stores
• Supermarkets
• Pet stores

Powered by ATEC IoT Hardware for Reliable Performance

FTx Digital Price Tags are built on the advanced hardware of ATEC IoT, a leader in smart label technology.

Here’s what ATEC IoT brings to the table:

• High quality – Built to perform day in and day out.
• Strong wireless connectivity – Keeps your POS and shelf tags in perfect sync.
• Robust durability – Tough enough to handle busy store environments.
• Scalable deployment – Works just as easily in one store as in hundreds.

Schedule a consultation and demo of FTx Digital Price Tags to see how automated shelf pricing can save time, reduce errors, and simplify promotions in your store.